Content Marketing

What Are the Different Types of Plagiarism You Might Be Committing

Plagiarism is nothing new – in fact, it’s an academic crime that’s as old as time. However, not all plagiarism is built the same. There are countless types of plagiarism, from intentional to accidental, and while each produces the same effect – a violation of academic integrity – knowing the difference between them is vital …

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The Surprising Truth about Keywords — And What You Should Focus On Instead

Keywords are one of the most often cited and perhaps least understood aspects of Local SEO. Content marketers from rank amateurs to seasoned pros suggest that you “focus on your keyword density” and “never publish a post without including your keyword in these 9 places.” But is that really the best way to get your …

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Working Men

5 Tools Every Local Business Should Use For Better Content Marketing

Anyone who has worked for a small business knows that in order to be successful, especially in the beginning, you’ve got to wear a lot of hats. From answering phones to social media marketing, you’ve probably figured out how to do it all, and do it all well. But that doesn’t mean it’s all been …

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Work-Desk

Run Your Content Through This 7 Step Checklist Before You Share It

When you’re creating a lot of content on a weekly or monthly basis, you may think you’ve got it down. But with the constant workflow of new ideas, content creation, and promotion of your blogs, podcast episodes, or videos, you may be forgetting a few crucial steps before you hit “publish.” If you fail to …

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Reading-E-Book

6 Places You Should Be Publishing Your Content Other Than Your Blog

After spending so much time and effort crafting a perfect blog post, you may be ready to call it a day. But if you don’t make an effort to reach new audiences on other platforms, you’ll limit your reach and your ability to gain traffic to your blog. By posting your content to these sites, …

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How to Generate an Endless Supply of New Content Ideas

In today’s business world, content is an important, scalable way to educate, entertain, and deepen the relationship between you and your prospects and customers. You need a constant stream of content to keep you connected with your audience, but how can you do that all while focusing on running your business? It’s easy. Simply start …

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The Best Type of Content To Create To Stand Out In Today's Saturated Market

Just about every smart entrepreneur and marketer is creating content now, which means you have more competition than ever for the attention of your audience. That’s why it’s critical to keep in touch with which content formats are currently getting the highest engagement so you can put your effort into creating content that will get …

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