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It feels like every time we master an Instagram feature, they release a new one. Got the hang of stories? Well, now learn IGTV! Doing well with IGTV? Too bad, time to figure out Reels. Now there’s an Instagram Creator Account… Geez

BTW, in case you were unaware, the different types of accounts on Instagram — Personal, Business, and Creator — aren’t new. But as Instagram continues to roll out new features, there is still some confusion among small businesses if a Business or Creator account makes the most sense.

So we’re breaking down the differences between the two to help you feel confident in your account type, whatever that may be.

Link to the article where Instagram announced that creator accounts can now have the Shop feature: https://business.instagram.com/blog/upcoming-changes-commerce-eligibility-requirements

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