Sales and Marketing Alignment to Reach Your Business Goals
Feb 15

Sales and Marketing Alignment to Reach Your Business Goals

Marketing Trends

For many businesses, sales and marketing are delineated teams. Marketing is tasked with generating leads, while sales is responsible for qualifying leads and getting to the sale. Unfortunately, this can […]

How to Use Artificial Intelligence in Marketing
Dec 07

How to Use Artificial Intelligence in Marketing

SEO

Artificial Intelligence, or AI, transformed the digital landscape in more ways than one. Image-recognition software, semi-autonomous vehicles, medical robots and other AI-enabled technology are all possible with this revolutionary technology. […]

8 Effective Content Types and How to Use Them
Nov 30

8 Effective Content Types and How to Use Them

Marketing Trends

Content has become the currency of the internet, giving you limitless options to promote your brand, engage with your audience, hit new target markets and provide value to your customers. […]