As 2018 comes to a close, a savvy marketer will be looking ahead to the upcoming year and developing a digital marketing strategy to stay ahead of the competition and boost brand awareness. With so many changes that occurred at the end of 2018, it’s important to revamp your strategy and account for current trends, …
Though email marketing has taken a backseat to more “modern” forms of digital promotion, it’s still an effective marketing tool. Despite the age of this technology, businesses still use email to connect with audiences, turn leads into sales and engage followers with promotions, news and other relevant information. The value that email marketing has above …
Turn Leads into Sales with Modern Email Marketing Read More »
The common goal of all marketers is to gain email addresses from web visitors. Unlike social media or search engines, which have a company standing between you and your visitor, email is a direct connection to the customer. Because of this, crafting emails that drive traffic to your site is high on the list of …
Hello! Is this thing on? We just wanted to make sure you heard us loud and clear when we said: “Voice search is the most significant development to hit SEO since Google debuted.” That may sound like a hot take, but statistics describing the growing usage of voice search resoundingly back it up. Twenty percent …
The internet is a mobile-first world now, and your website needs to embrace this shift to avoid missing out on opportunities. By prioritizing your mobile experience with user-friendly design principles and an always-on-the-go approach to content, you can reap bigger rewards from referral channels and compete more effectively for visibility. There’s no understating just how …
What is Mobile First Design? And Why Is It Important For Your Business? Read More »
You may not know it, but your web pages are FAT and seriously need to go on a diet. Today’s mobile users demand speed and AMP delivers it. WHAT exactly is AMP? Accelerated Mobile Pages are lean and mean version of websites for mobile viewing and they transforming the way that readers experience your website. …
How to AMP Sales & SEO With Accelerated Mobile Pages Read More »
Small business owners have to account for mobile devices within their marketing strategy in 2018. Otherwise, their competition is going to quickly leave them in the dust. With every passing year, we rely increasingly on our mobile devices to keep us connected. In 2014, mobile web traffic surpassed desktop traffic. Now, we spend an average …
A mobile website is essential in an era when the majority of those with online access utilize mobile devices to get online. It’s especially important if your business runs on email, since many people receive their email alerts on their smartphones. Mobile-friendly websites ensure your newsletters, promotional material and general messages are read rather …
If Your Business Runs on Email, You Need a Mobile Site Read More »
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